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Clustering customers based on purchases
Contributor I
I have a simple CSV file that looks like this:
CustomerID,ItemID
1,50
1,37
1,38
2,37
3,45
4,19
...
My goal is to cluster customers to learn different categories of customers based on overlapping purchases. So far I have a Read CSV operator that assigns both columns as nominal attributes, fed into a Pivot operator that sets group attribute to CustomerID and index attribute to ItemID. Am I on the right path? What clustering approach should I use for this purpose?
Thank you in advance for your help.
CustomerID,ItemID
1,50
1,37
1,38
2,37
3,45
4,19
...
My goal is to cluster customers to learn different categories of customers based on overlapping purchases. So far I have a Read CSV operator that assigns both columns as nominal attributes, fed into a Pivot operator that sets group attribute to CustomerID and index attribute to ItemID. Am I on the right path? What clustering approach should I use for this purpose?
Thank you in advance for your help.
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