Features effecting Bottom Line (Revenue)
Can you please help me on how to perform a feature weights/contributing factors that effecting the revenue. We would like understand why are some instances of revenue low and some high, what is the differentiator. Please see the sample data. I wanted to see what features are affecting a revenue percentages.
Can you please help me how to approach this. I do have lot of nominal attributes, should i convert everything to numerical etc., can you point me to a sample process please.
As Always thanks you for your valuable advice and time